The Sterling Commitment to New Home Buyers

June 30, 2017

The Sterling Commitment to New Home Buyers Featured Image

Sterling has been building quality homes in Edmonton for over 60 years. During this time, we’ve made it our mission to provide amazing service, superior craftsmanship and homes designed specifically with our customers in mind. This comes from a deep understanding of what homeowners need, want and expect when working with a new home builder. Let us show you what we mean:  

What Should A New Home Buyer Look For? 

Every home buyer is completely unique, meaning different needs for their family and for themselves – whether that means choosing a beautiful move-in ready model or making all the decisions on a brand new build. Regardless of what your needs are, here’s what you should expect.  


As a new buyer, you want your needs met and understood – which shouldn’t be hard for an exceptional builder to do. Look for salespeople that share your vision because understanding your values and goals should be their top priority. 


In addition to a listening ear, having your choice of models and floor plans is also a must. Every homeowner is different in terms of their lifestyle and their unique needs. Be sure to tell the builder exactly what you want in a floor plan and let them walk you through a variety of different options.   


Along with functionality, you’ll need a home that suits your budget in a great location. This means having plenty of options when it comes to a variety of home styles in a range of communities in and around the Edmonton area. 

The Sterling Commitment to New Home Buyers Team Meeting Image

What Will Owning A Sterling Home Represent?

In addition to providing several models, floor plans, features, finishes and neighbourhoods to choose from, a good builder should believe in creating life-long relationships with their clients; supporting them before, during and after the new home buying process. 

Easier Qualifying

We work in more than 16 neighbourhoods in the greater Edmonton area with price points that enable home ownership through ease of qualification and down payment. This is especially evident when it comes to our townhomes and duplexes where we never charge condos fees. This means our purchasers only have to qualify for homes, not homes and additional costs – allowing them to reduce their down payments and move into their dream home faster.

Continued Support

We also make a point in keeping solid relationships with our homeowners – not just from the day of purchase, but for years to come. We provide ongoing access to information about your home, support from our service department, as well as our Conasys portal, which provides 24hr accessibility and answers to the highest degree of detail.

What Will You Be Able to Tell Your Friends and Family About Sterling? 

A Sterling home is a testament to feeling confident, comfortable and cared for. We hope this means you can tell friends and family your new home meets all your requirements when it comes to luxury, security and value. 

When you’re looking for a new home, you want a builder you can trust. Sterling Homes Edmonton has a commitment to provide value to our customers that extends far beyond a home purchase. We invite you to chat with a Sterling representative and give us the opportunity to make your dream home a reality.

Click here to download 7 Reasons Why Sterling Homes is Not Your Average Home Builder now! 

About the Author:

At Sterling Homes, our mission is to provide the opportunity for affordable homeownership without compromise. Over the last 70 years, Sterling Edmonton has quickly become one of Edmonton’s most popular builders. We bring more than seven decades worth of exceptional customer service, superior design and unparalleled craftsmanship to the greater Edmonton area. As a member of the Qualico Group, Sterling Homes focuses on greater Edmonton’s finest family communities, while being able to offer some of the region’s most family friendly prices thanks to volume purchasing power for materials, trades and land. This has not only made Sterling one of Edmonton’s bestselling, move-up builders, but also one of the industry’s most respected home providers. It is through our uncompromising commitment to our customers that we proudly deliver the Sterling Advantage – that’s why each and every home we build includes a 10-year home warranty, a completion guarantee and new home warranty excellence rating. Our Advantage is our pledge that, when you build your dream home with Sterling, we will deliver a timely, well-built home you’re sure to enjoy for years to come.

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Sterling Homes - Home Builder in Edmonton

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