What Type of Person Buys an Evolve Home?

January 28, 2021

What Type of Person Buys an Evolve Home? Featured Image

Sterling’s latest Evolve line of homes makes owning a brand-new home more affordable than ever. We’ve simplified the design and building process by focusing on building homes on spec using the most popular design options.

The result? A brand-new home that you can move into quickly at the price you want!

Learn more about how these homes are attracting all types of buyers.

What Type of Person Buys an Evolve Home? First Time Buyers Image

First-Time Buyers

One of the biggest hurdles to owning a home is coming up with the down payment for the home. Since down payments are calculated as a percentage of the cost of the home, expensive homes are often out of reach for the average first-time buyer. With some of the Evolve homes having starting prices in the low $300s, it’s a lot easier for a first-time buyer to come up with the down payment. Many first-time buyers even choose a big family home, knowing that they’ll want to stay there forever rather than buying a starter home.

Even better, first-time buyers benefit greatly from owning a brand-new home because these homes are less likely to have maintenance and repair problems soon after moving in. This gives them plenty of time to beef up their emergency fund before problems arise.

What Type of Person Buys an Evolve Home? Exterior of Home Image

Move-Up Buyers

Move-up buyers are often looking for a bigger space with more modern features than they got when they first bought their starter home. These are the things that you typically find in a brand-new home, but one of the biggest sticking points for move-up buyers is the length of time it can take to build a home

Due to the timeline, many move-up buyers find themselves carrying two mortgages for several months while the new home is being built. This can put a lot of strain on the monthly budget.

With the Evolve line, though, buyers are usually able to get a home that’s been built – or at least started – on spec. This means that the buying timeline is about the same as it would be when shopping for a resale home: two months. Most homeowners can sell their current place within that timeframe so that they don’t have to worry about paying multiple mortgages for long.


Downsizers might be looking for a smaller space, but that doesn’t mean that they’re looking for less style. Evolve homes are appealing to downsizers because they can get features that make life easier, such as a first-floor master suite and a laundry room that’s close to the bedroom so that it’s easy to avoid the stairs. And since the homes are new, they won’t have to worry about spending limited income on repairs or wasting time fixing things on their own. 

Downsizers who buy Evolve homes have more time to enjoy the things that matter most to them.

Additionally, with the affordable pricing options, many downsizers can purchase their new home outright using the equity that they have in their large family home. Eliminating those mortgage payments is a big benefit to those looking to cut costs in their retirement years.

What Type of Person Buys an Evolve Home? Family Image

New Canadians

Those who are new to Canada often want to put down strong roots, and homeownership is one of the best ways to do this. These buyers tend to be cost-conscious, so the low starting prices of the Evolve homes are very attractive. At the same time, new Canadian families often prefer living in multigenerational households, so they’re looking for homes with a lot of space and affordability, which are easy to find in Evolve homes. You may even be able to have separate suites for the grandparents.

And while nobody wants to deal with repairs soon after moving in, this is an especially nice feature for new Canadians. Without the connections that come from growing up in the town you live in, they don’t automatically know which service people to call on for which repairs. A new home comes with a warranty for up to 10 years, which allows them to get their bearings in the community without the stress of having to find these service providers.

We’ve designed our Evolve homes to appeal to a wide range of people, and we build them in some of the most popular communities throughout Edmonton. From efficient two-bedroom homes to five-bedroom family homes, there’s a little something for everyone. Schedule an appointment to check out the quality we offer in our Evolve homes and learn how easy it can be for you to get into the home of your dreams.

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